:root {
  --black: #0a0a0a;
  --ink: #161616;
  --muted: #676767;
  --line: #d9d9d9;
  --soft: #f2f2f2;
  --white: #ffffff;
  --red: #ec2024;
  --red-dark: #c91317;
  --container: 1180px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--white);
  color: var(--ink);
  font-family: Helvetica, Arial, sans-serif;
  font-size: 16px;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
a { color: inherit; }
button, input, textarea { font: inherit; }

.skip-link {
  position: fixed;
  left: 1rem;
  top: -5rem;
  z-index: 100;
  background: var(--white);
  color: var(--black);
  padding: .75rem 1rem;
}
.skip-link:focus { top: 1rem; }

.container { width: min(calc(100% - 40px), var(--container)); margin: 0 auto; }
.section-pad { padding: 110px 0; }
.section-dark { background: var(--black); color: var(--white); }
.section-soft { background: var(--soft); }

.site-header {
  position: absolute;
  inset: 0 0 auto;
  z-index: 10;
  border-bottom: 1px solid rgba(255,255,255,.18);
}
.header-inner { min-height: 94px; display: flex; align-items: center; justify-content: space-between; gap: 2rem; }
.brand-logo { width: 230px; height: auto; object-fit: contain; }
.private-label { color: rgba(255,255,255,.7); font-size: .78rem; letter-spacing: .15em; text-transform: uppercase; }

.hero { min-height: 810px; position: relative; display: grid; align-items: center; overflow: hidden; }
.hero-image { position: absolute; inset: 0; background: url("assets/braswell.jpg") 62% 50% / cover no-repeat; }
.hero-shade { position: absolute; inset: 0; background: linear-gradient(90deg, rgba(0,0,0,.97) 0%, rgba(0,0,0,.83) 43%, rgba(0,0,0,.28) 78%, rgba(0,0,0,.18) 100%); }
.hero::after { content: ""; position: absolute; left: 0; bottom: 0; width: 42%; height: 8px; background: var(--red); }
.hero-grid { position: relative; display: grid; grid-template-columns: minmax(0, 1.25fr) minmax(290px, .6fr); gap: 5rem; align-items: end; padding-top: 150px; padding-bottom: 84px; }
.hero-copy { max-width: 760px; }
.eyebrow { margin: 0 0 1.2rem; display: flex; align-items: center; gap: .7rem; color: rgba(255,255,255,.7); font-weight: 700; font-size: .78rem; letter-spacing: .16em; text-transform: uppercase; }
.eyebrow span { display: inline-block; width: 30px; height: 3px; background: var(--red); }
.eyebrow.dark { color: var(--muted); }
h1, h2, h3, p { margin-top: 0; }
h1 { margin-bottom: 1.25rem; max-width: 760px; font-size: clamp(3.2rem, 6.8vw, 6.8rem); line-height: .92; letter-spacing: -.055em; }
h2 { margin-bottom: 1.5rem; font-size: clamp(2.35rem, 4.5vw, 4.6rem); line-height: .98; letter-spacing: -.045em; }
h3 { margin-bottom: .55rem; font-size: 1.25rem; line-height: 1.18; letter-spacing: -.015em; }
.hero-lede { max-width: 680px; margin-bottom: .8rem; font-size: clamp(1.25rem, 2vw, 1.7rem); line-height: 1.3; font-weight: 700; }
.hero-support { max-width: 620px; color: rgba(255,255,255,.72); font-size: 1.05rem; }
.button-row { display: flex; flex-wrap: wrap; gap: .8rem; margin: 2rem 0 1rem; }
.button { min-height: 54px; display: inline-flex; align-items: center; justify-content: center; border: 2px solid transparent; padding: .9rem 1.25rem; text-decoration: none; font-weight: 700; line-height: 1.2; cursor: pointer; transition: transform .18s ease, background .18s ease, border-color .18s ease; }
.button:hover { transform: translateY(-2px); }
.button:focus-visible, .text-link:focus-visible, input:focus-visible, textarea:focus-visible { outline: 3px solid #ff777a; outline-offset: 3px; }
.button-primary { background: var(--red); color: var(--white); }
.button-primary:hover { background: var(--red-dark); }
.button-ghost { border-color: rgba(255,255,255,.5); color: var(--white); background: rgba(0,0,0,.16); }
.button-ghost:hover { border-color: var(--white); background: rgba(255,255,255,.08); }
.button-full { width: 100%; }
.microcopy { color: rgba(255,255,255,.58); font-size: .88rem; }
.hero-proof { align-self: end; border-top: 3px solid var(--red); background: rgba(10,10,10,.86); backdrop-filter: blur(9px); padding: 1.5rem; }
.proof-kicker { font-size: .78rem; text-transform: uppercase; letter-spacing: .12em; font-weight: 700; color: rgba(255,255,255,.62); }
.hero-proof ul { list-style: none; padding: 0; margin: 0; }
.hero-proof li { display: grid; grid-template-columns: 32px 1fr; gap: .75rem; padding: 1rem 0; border-top: 1px solid rgba(255,255,255,.14); line-height: 1.35; font-weight: 700; }
.hero-proof li span { color: var(--red); font-size: .78rem; }

.section-heading { max-width: 850px; margin-bottom: 3.5rem; }
.section-heading > p:last-child { max-width: 720px; color: var(--muted); font-size: 1.1rem; }
.split-heading { display: grid; grid-template-columns: .4fr 1fr .65fr; gap: 2rem; max-width: none; align-items: start; }
.split-heading .eyebrow { grid-column: 1; }
.split-heading h2 { grid-column: 2; }
.split-heading > p:last-child { grid-column: 3; }
.centered { text-align: center; margin-left: auto; margin-right: auto; }
.centered .eyebrow { justify-content: center; }
.centered > p:last-child { margin-left: auto; margin-right: auto; }

.issue-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.issue-card { position: relative; padding: 3rem 2rem 3.25rem; border-right: 1px solid var(--line); }
.issue-card:last-child { border-right: 0; }
.issue-number { display: block; margin-bottom: 2.5rem; color: var(--red); font-size: .8rem; font-weight: 700; }
.issue-card p { margin-bottom: 0; color: var(--muted); }

.solution-grid { display: grid; grid-template-columns: .75fr 1fr; gap: 7rem; }
.solution-intro { position: sticky; top: 2rem; align-self: start; }
.solution-intro > p:not(.eyebrow) { color: var(--muted); font-size: 1.1rem; }
.text-link { display: inline-flex; gap: .6rem; align-items: center; margin-top: 1rem; color: var(--red); font-weight: 700; text-underline-offset: 5px; }
.feature-list { border-top: 1px solid #c9c9c9; }
.feature-list article { display: grid; grid-template-columns: 42px 1fr; gap: 1rem; padding: 1.7rem 0; border-bottom: 1px solid #c9c9c9; }
.feature-list article > span { color: var(--red); font-size: .78rem; font-weight: 700; }
.feature-list p { margin-bottom: 0; color: var(--muted); }

.fit-grid { display: grid; grid-template-columns: .9fr 1fr; gap: 8rem; align-items: start; }
.large-copy { font-size: 1.2rem; line-height: 1.5; color: rgba(255,255,255,.67); }
.check-list { list-style: none; padding: 0; margin: 0; border-top: 1px solid rgba(255,255,255,.2); }
.check-list li { position: relative; padding: 1.25rem 1rem 1.25rem 2.5rem; border-bottom: 1px solid rgba(255,255,255,.2); font-weight: 700; }
.check-list li::before { content: "✓"; position: absolute; left: .4rem; color: var(--red); }

.work-grid { display: grid; grid-template-columns: 1.3fr 1fr; gap: 1.25rem; }
.work-card { position: relative; min-height: 340px; overflow: hidden; background: var(--black); color: var(--white); }
.work-card-featured { grid-row: span 2; min-height: 700px; }
.work-card img { width: 100%; height: 100%; position: absolute; inset: 0; object-fit: cover; transition: transform .5s ease; }
.work-card:hover img { transform: scale(1.025); }
.work-card::after { content: ""; position: absolute; inset: 0; background: linear-gradient(0deg, rgba(0,0,0,.86), rgba(0,0,0,.02) 68%); }
.work-card-copy { position: absolute; z-index: 2; inset: auto 0 0; padding: 2rem; }
.work-card-copy p { margin-bottom: .35rem; color: var(--red); font-size: .78rem; text-transform: uppercase; letter-spacing: .12em; font-weight: 700; }
.work-card-copy h3 { max-width: 480px; font-size: clamp(1.35rem, 2.2vw, 2rem); }
.work-card-copy span { color: rgba(255,255,255,.68); }

.timeline { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid #c9c9c9; }
.timeline li { padding: 2.25rem 1.7rem 0 0; }
.timeline li > span { display: block; margin-bottom: 2.8rem; color: var(--red); font-weight: 700; font-size: .8rem; }
.timeline p { color: var(--muted); }

.pricing-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: 1.5rem; align-items: start; }
.price-card { padding: clamp(2rem, 5vw, 4.2rem); border: 1px solid var(--line); }
.price-card-primary { background: var(--black); color: var(--white); border-color: var(--black); }
.price-card-secondary { margin-top: 5rem; background: var(--soft); }
.price-card h2 { font-size: clamp(2.2rem, 4vw, 3.6rem); }
.price { margin: 1.5rem 0; font-size: 1rem; color: rgba(255,255,255,.65); }
.price strong { display: block; color: var(--white); font-size: clamp(2rem, 4vw, 3.3rem); line-height: 1.1; }
.price-card-secondary .price { color: var(--muted); }
.price-card-secondary .price strong { color: var(--black); }
.included-list { list-style: none; padding: 0; margin: 2rem 0; columns: 2; column-gap: 2rem; }
.included-list li { break-inside: avoid; position: relative; padding: .5rem 0 .5rem 1.5rem; color: rgba(255,255,255,.78); }
.included-list li::before { content: "+"; position: absolute; left: 0; color: var(--red); font-weight: 700; }
.dark-list { columns: 1; }
.dark-list li { color: var(--muted); }
.scope-note { padding-top: 1.25rem; border-top: 1px solid rgba(255,255,255,.18); color: rgba(255,255,255,.58); font-size: .85rem; }

.light-heading > p:last-child { color: rgba(255,255,255,.62); }
.why-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid rgba(255,255,255,.2); }
.why-grid article { padding: 2.2rem 1.5rem 0 0; }
.why-grid article::before { content: ""; display: block; width: 28px; height: 3px; margin-bottom: 1.8rem; background: var(--red); }
.why-grid p { color: rgba(255,255,255,.62); }

.review { background: var(--white); }
.review-grid { display: grid; grid-template-columns: .85fr 1fr; gap: 7rem; align-items: start; }
.review-copy .large-copy { color: var(--muted); }
.review-points { list-style: none; padding: 0; margin: 2.5rem 0 0; }
.review-points li { display: grid; grid-template-columns: 120px 1fr; gap: 1rem; padding: 1rem 0; border-top: 1px solid var(--line); }
.review-points li:last-child { border-bottom: 1px solid var(--line); }
.review-points span { color: var(--muted); }
.review-form { background: var(--black); color: var(--white); padding: clamp(1.5rem, 5vw, 3.5rem); }
.form-heading { margin-bottom: 2rem; }
.form-heading p { margin-bottom: .25rem; font-size: 1.7rem; font-weight: 700; }
.form-heading span { color: rgba(255,255,255,.6); }
.field-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1rem; }
.review-form label { display: block; margin-bottom: 1rem; }
.review-form label > span { display: flex; justify-content: space-between; margin-bottom: .4rem; color: rgba(255,255,255,.8); font-size: .87rem; font-weight: 700; }
.review-form em { color: rgba(255,255,255,.45); font-weight: 400; }
.review-form input, .review-form textarea { width: 100%; border: 1px solid #555; border-radius: 0; background: #171717; color: var(--white); padding: .9rem; }
.review-form input { min-height: 50px; }
.review-form textarea { resize: vertical; }
.review-form .invalid { border-color: #ff777a; }
.form-note { margin: .9rem 0 0; color: rgba(255,255,255,.48); font-size: .78rem; }
.form-status { margin-top: .8rem; min-height: 1.5rem; color: #ffb4b6; font-weight: 700; }
.form-status.success { color: #b9efc4; }

.footer { background: #050505; color: var(--white); padding: 3rem 0 6rem; border-top: 1px solid #282828; }
.footer-inner { display: flex; align-items: center; justify-content: space-between; gap: 2rem; }
.footer img { width: 190px; height: auto; }
.footer p { margin: 0; color: rgba(255,255,255,.48); font-size: .9rem; }
.mobile-cta { display: none; }

@media (max-width: 980px) {
  .section-pad { padding: 80px 0; }
  .hero { min-height: 860px; }
  .hero-grid { grid-template-columns: 1fr; gap: 2rem; }
  .hero-proof { max-width: 520px; }
  .split-heading { grid-template-columns: 1fr 1fr; }
  .split-heading .eyebrow { grid-column: 1 / -1; }
  .split-heading h2 { grid-column: 1; }
  .split-heading > p:last-child { grid-column: 2; }
  .solution-grid, .review-grid { gap: 4rem; }
  .fit-grid { gap: 4rem; }
  .why-grid { grid-template-columns: repeat(2, 1fr); }
  .timeline { grid-template-columns: repeat(2, 1fr); gap: 2rem 0; }
}

@media (max-width: 720px) {
  body { padding-bottom: 65px; }
  .container { width: min(calc(100% - 30px), var(--container)); }
  .section-pad { padding: 68px 0; }
  .header-inner { min-height: 78px; }
  .brand-logo { width: 178px; }
  .private-label { display: none; }
  .hero { min-height: 780px; align-items: end; }
  .hero-image { background-position: 69% 50%; }
  .hero-shade { background: linear-gradient(0deg, rgba(0,0,0,.98) 0%, rgba(0,0,0,.86) 56%, rgba(0,0,0,.28) 100%); }
  .hero-grid { padding-top: 145px; padding-bottom: 52px; }
  h1 { font-size: clamp(2.75rem, 14vw, 4.3rem); }
  h2 { font-size: clamp(2.25rem, 11vw, 3.3rem); }
  .hero-support { font-size: 1rem; }
  .button-row { display: grid; }
  .button { width: 100%; text-align: center; }
  .hero-proof { display: none; }
  .split-heading { display: block; }
  .split-heading .eyebrow, .split-heading h2, .split-heading > p:last-child { display: flex; }
  .split-heading > p:last-child { display: block; }
  .issue-grid { grid-template-columns: 1fr; }
  .issue-card { border-right: 0; border-bottom: 1px solid var(--line); padding: 2rem 0; }
  .issue-card:last-child { border-bottom: 0; }
  .issue-number { margin-bottom: 1rem; }
  .solution-grid, .fit-grid, .pricing-grid, .review-grid { grid-template-columns: 1fr; gap: 3rem; }
  .solution-intro { position: static; }
  .work-grid { grid-template-columns: 1fr; }
  .work-card, .work-card-featured { min-height: 430px; grid-row: auto; }
  .timeline { grid-template-columns: 1fr; }
  .timeline li { display: grid; grid-template-columns: 44px 1fr; gap: 1rem; padding: 1.5rem 0; border-bottom: 1px solid #c9c9c9; }
  .timeline li > span { margin: .2rem 0 0; }
  .price-card-secondary { margin-top: 0; }
  .included-list { columns: 1; }
  .why-grid { grid-template-columns: 1fr; }
  .why-grid article { border-bottom: 1px solid rgba(255,255,255,.14); padding: 2rem 0; }
  .review-points li { grid-template-columns: 1fr; gap: .2rem; }
  .field-grid { grid-template-columns: 1fr; gap: 0; }
  .footer-inner { align-items: flex-start; flex-direction: column; }
  .footer { padding-bottom: 3rem; }
  .mobile-cta { position: fixed; display: flex; align-items: center; justify-content: center; z-index: 50; inset: auto 0 0; min-height: 64px; padding: .8rem 1rem; background: var(--red); color: var(--white); text-decoration: none; text-align: center; font-weight: 700; box-shadow: 0 -8px 24px rgba(0,0,0,.2); }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { scroll-behavior: auto !important; transition-duration: .01ms !important; }
}